Synonyms for goodwill |

Synonyms and antonyms for goodwill

1. goodwill (n.)

the friendly hope that something will succeed

Synonyms: Antonyms:

2. goodwill (n.)

a disposition to kindness and compassion

Synonyms: Antonyms:

3. goodwill (n.)

(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)